• Campaign Optimization & Performance Metrics: Test their ability to analyze, tweak, and improve campaign performance for maximum results. The best specialists know how to read the data and act fast.

• Conversion Tracking & Analytics: Ensure they can track and measure conversions beyond just clicks, making sure that every cent spent drives real business growth.

• Keyword Strategy: Discover whether they understand the crucial balance between volume and relevance, and if they can craft strategies that attract high-quality traffic.

• Ad Copywriting & Extensions: A skilled Google Ads pro should create copy that not only attracts but converts. This test will assess their ability to craft compelling ads and use extensions that drive action.

• Campaign Types: PMAX, YouTube & More: They’ll prove their expertise across various campaign types—whether it’s Performance Max, YouTube Ads, or other formats that make the most of your budget.

• Budget Allocation & Scaling: Learn how well they can handle scaling, ensuring that your budget grows in efficiency as your campaigns succeed.

This isn’t just a test—it's your guarantee that you’re bringing on a professional who truly knows how to optimize your digital advertising. With our rigorous evaluation, you’ll ensure that the candidates you hire will actually deliver the results your business deserves. Don’t gamble with your ad spend. Invest in success and hire the best.